PIER 39 is a waterfront shopping and entertainment pier on The Embarcadero in San Francisco’s Fisherman’s Wharf. Its biggest draw is the California sea lions resting on floating docks beside the pier, where you can watch them bark, swim and jostle for space. Walk to the water’s edge for views of Alcatraz, the Golden Gate Bridge and the bay, then browse the shops or stop for seafood. Street performers, an aquarium, an arcade and a carousel add options for families and anyone planning to linger.
The sea lions on the docks
The California sea lions are the pier’s signature sight. They rest on floating docks beside the marina, where you can watch them bark, swim and shift around as they compete for space. Their numbers change with the seasons, food supply and migration patterns, so the size of the group can vary from one visit to another.
Sea lions began gathering at the pier after the 1989 Loma Prieta earthquake. The animals settled on the docks, and boaters moved elsewhere to make room for them. You can watch from the viewing area near the end of the pier. If the main spot is busy, the stairs provide another place to look down on the docks.
Views from the waterfront
The pier faces San Francisco Bay, with Alcatraz and the Golden Gate Bridge among the landmarks visible from the waterfront. The city skyline is another part of the view. Walk toward the end of the pier for an open look across the water, or pause by the marina to watch the sea lions against the bay.
The waterfront setting makes PIER 39 a natural stop for a walk through Fisherman’s Wharf. It is also a popular place for photos: the boats, docks, sea lions and distant landmarks give you several different subjects along a short stretch of pier.
Shops, food and entertainment
PIER 39 is an open-air shopping and entertainment complex, with stores selling gifts, jewelry, sports merchandise and San Francisco souvenirs. One shop caters to left-handed shoppers, while Houdini’s Magic Shop sells magic supplies. Restaurants and casual food counters give you a choice of a sit-down meal or a quick snack.
Seafood is a natural pick by the water. Clam chowder served in a bread bowl is one option; freshly made donuts are another stop if you want something sweet. The pier also has an aquarium focused on San Francisco Bay, an arcade, a mirror maze, rides and a carousel. Street performers add live entertainment along the walk, so the experience can extend beyond browsing or watching the docks.
Planning a stop
You can visit the pier without paying to watch the sea lions or enjoy the waterfront. Separate attractions, meals and shopping are additional activities. If you want to visit the aquarium or try a ride, check the attraction details before you go; tickets in advance are recommended for some activities.
Expect a lively, visitor-focused setting with plenty to see, but crowds can make the walk less comfortable, particularly for bikes and scooters. A quieter visit near sunset can also bring warm light over the bay. Leave time to find the restrooms, which may not be easy to spot while moving through the busy complex.
FAQ
Can you see the sea lions at PIER 39 for free?
Yes. You can watch the California sea lions from the docks beside the pier without paying an admission fee.
How long should you spend at PIER 39?
Allow about 1 to 2 hours for a walk, sea lion watching and a look around the shops. Add time for a meal or a separate attraction.
What can you see from PIER 39?
The waterfront views include Alcatraz, the Golden Gate Bridge, San Francisco Bay and the city skyline.
What food can you get at PIER 39?
Options include seafood, clam chowder in a bread bowl and freshly made donuts.
